Drive Sales.
Philadelphia Digital Marketing Services
POP THE PIXEL offers Digital Marketing and Content Marketing services helping businesses increase online visibility and drive sales.
Digital Strategy
Plan your approach to marketing your business online.
Creating a digital strategy involves outlining what steps your business will take to establish and leverage an online presence across digital channels. The goal in creating a digital strategy is to plan your approach to online marketing in order to achieve business goals and improve sales. Key aspects of a digital strategy include:
— Setting Clear Goals
— Choosing the Tools and Platforms
— Developing a Plan
— Integrating Digital
— Analyzing and Measuring Results
Ready to plan your digital marketing strategy?
Let’s Chat About Digital Strategy >
Web Design and Development
Create and maintain an attractive and functional website.
Hiring a professional web designer to create and develop your website offers your business access to expertise in coding, web design, website security, search engine optimization and more. Web design focuses on the visual aspects of a website while web development focuses on the backend operational aspects of how a website is built and works. Key aspects of web design and development include:
— Design and Layout
— Optimization and Performance
— Usability and Functionality
— Accessibility
— Hosting and Security
Ready to hire a website designer?
Let’s Chat About Web Design >
Search Engine Optimization (SEO)
Improve your visibility online and rank higher in search results.
Investing in SEO (Search Engine Optimization) is beneficial for your business because it significantly improves online visibility, drives organic traffic and builds brand recognition. SEO is the practice of making optimizations to your website and its content in order to increase your rankings in organic search results and make it easier for potential customers to find you online. Here are some key aspects of SEO:
— Content Optimization
— Backlinks
— Mobile Friendly
— Content Quality
— User Experience
Need some help with Local SEO?
Let’s Chat About SEO >
Social Media Marketing
Expand your reach using social media and target new customers.
Promoting your business using Social Media Marketing (SMM) is the process of increasing reach across social media channels. This involves creating and sharing content, engaging with followers and running organic social media campaigns or paid advertisements. The goal is to increase brand awareness, drive website traffic, generate leads and ultimately increase sales. Here are some key aspects of SMM:
— Strategy
— Content Creation
— Engagement
— Analytics
— Advertising
Ready to start promoting on social media?
Let’s Chat About Social Media Marketing >
Email Marketing
Use your email list to promote your products and services.
Using email marketing helps your business promote products or services, engage with customers and build relationships. It involves sending targeted emails to a list of subscribers to share updates, discounts or other valuable information. The goal is to build brand loyalty, drive sales and increase engagement. Here are some key aspects of email marketing:
— Effective Design
— Compelling Content
— Targeted Segmentation
— Automation
— Analytics
Interested in growing your email list?
Let’s Chat About Email Marketing >
Content Marketing
Create and share online material to boost visibility and sales.
Engaging your audience using content marketing is the process of building trust and familiarity with your brand by offering valuable, relevant and consistent content that educates, entertains and informs. The goal is to increase brand awareness, customer loyalty and potential conversions. Here are some key aspects of content marketing:
— Content Creation and Curation
— Content Distribution and Optimization
— Trust Building
— Lead Generation
— Sales Growth
Want to connect your content to your audience?
Let’s Chat About Content Marketing >
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